Practical AI for small business · Scranton, PA

Your team tried AI. Your business still runs on you.

Most small businesses have played with ChatGPT or Copilot. Very few have it doing real work: answering customers, reading the paperwork, keeping the books current. We set it up around the way you already work, train your people, and when nothing off the shelf fits, we build it.

Where AI pays off first

Small business

Set it up and train your team

Answer every customer

Get the paperwork off your desk

Build what is missing

76%

of small businesses say they use AI

14%

have it built into how the business actually runs

73%

say more training would help them use it well

12%

have ever paid for a dedicated AI tool

Sources: Goldman Sachs 10,000 Small Businesses survey, March 2026 (first three); Intuit QuickBooks AI Impact Report, May 2026 (last).

Who we work with: businesses of about 5 to 50 people in home and field services, property and construction, health and therapy practices, law offices and agencies, retail and hospitality, and distribution and delivery. Priced for that size, and agreed in writing before any work starts.

What changes

The same leak. Two different mornings.

Without it

  1. 6:40 PMA homeowner fills out your web form about a leak.
  2. 6:40 PMIt lands in an inbox nobody checks at night.
  3. 9:30 AMYou call back between jobs. They already booked the company that answered.

With it

  1. 6:40 PMSame form, same leak.
  2. 6:41 PMThey get a reply that you have it and when you will call, in words you wrote ahead of time.
  3. 8:00 AMIt is on your list with the address, the photos and a draft quote from your price sheet.
  4. 8:05 AMYou change one line and tap approve. The quote goes out.
  5. 10:15 AMThey accept. The job is on your calendar, and the invoice is ready when the work is done.

Nobody stayed late. Nobody retyped anything. The only thing that went out on its own was the note you wrote ahead of time.

Why it stalled

AI works. It just was never set up for how you run.

A chatbot in a browser tab does not know your customers, your calendar, or where your files live. It cannot answer your customers. So it becomes one more thing to remember, and the work still lands on you. Sound familiar?

“We bought the licenses months ago. Two people use it, and one of them is me.”

“ChatGPT, Copilot, Claude. Everybody tells me something different. I just want to know which one to use.”

“I am not pasting client files into a chatbot until somebody tells me where they go.”

“Someone asked a question on our website Friday night. I saw it Monday. They had already hired someone else.”

None of that is a people problem. It is a setup problem. And setup is what we do.

What we take off your desk

Five jobs, one at a time.

See how we help

Custom builds

When nothing off the shelf fits, we build it.

Custom apps shaped around how your business already runs, built by the person you talk to. We keep what already works, connect it first, and replace only what needs replacing.

A few made-up examples

How custom builds run

How it works

Start with one job. Not a giant software project.

  1. 1A free Workflow ReviewForty-five minutes on how work really moves through your business. Within 48 hours you get a written answer: where AI pays off, and what to skip.Learn more
  2. 2Your First Job, live in days or weeksWe pick the one job that hurts most and get it working at a fixed price, in days or weeks, not months. The written review gives you the real date.Learn more
  3. 3Grow it at your paceAdd the next job when the first one has earned it. Monthly support if you want it, like having a fractional AI lead, month to month, no lock-in.Learn more

Who you work with

The person you talk to is the person who builds it.

Applied AI Technology is led by John E. Martines: three decades across healthcare IT, managed IT, integration work, and custom software. Small by design. Local. You will not be handed off to a junior account manager.

“John is a fantastic developer and creator of processes and technology. I'm shocked at the speed and level at which he executes to help my small business consistently save time and money.”

Zac Messerschmidt, Founder, uGetFound · Read it on Google

Meet the founder

John E. Martines

Founder & Principal Developer

Not ready to talk yet? Read first. Get The Applied AI Playbook free from Applied AI Insider, our library for small-business owners, plus a five-minute AI brief each weekday morning.

Get the free book

Start here

You are not behind. Nobody set it up for you. Let’s set it up.

Tell us the one thing that keeps slipping. Our assistant takes your name and a sentence about the problem, and John follows up personally within one business day. No pitch deck, no obligation.

P.S. The work slipping this week will slip next week too. The first conversation costs you fifteen minutes.

View this page on Applied AI Technology


About Applied AI Technology

Applied AI Technology helps businesses of about 5 to 50 people put AI to work on real jobs: setting up Claude, Copilot or ChatGPT and training the team role by role, an AI front desk that answers customers on the website, and the paperwork taken off the desk. When nothing off the shelf fits, we build it: custom apps and connections between the programs a business already uses, like email, calendar and QuickBooks. The person you talk to is the person who builds it. We keep what already works, connect it first, and build only the part that does not exist yet, in fixed-price phases agreed in writing with working software at the end of each one. The client owns the code, the accounts and the data. A person approves anything customer-facing before it goes out, and we work alongside the client's IT company: AI only, never managed IT. Based in Scranton, Pennsylvania, working with businesses across Northeastern Pennsylvania and the United States. Founded and led by John E. Martines. Free companion library: Applied AI Insider (books, guides, and a daily AI brief).

Services

What we build

What we take off your desk: the front desk, the paperwork, the money and the team, plus custom apps when nothing off the shelf fits:

Contact

Every engagement starts with a conversation, not a contract. Start the chat and a real Applied AI specialist follows up within one business day.